Ambidx Studio — We build products. We evolve businesses.

How we build

We are ambidextrous.

The next product and the business already in operation need different perspectives. We work with both.

Evolve what’s in operation.

When data, systems and journeys no longer keep up with the business, we connect the parts and redesign what needs to move forward.

Potential outputs
Data architecture, redesigned journeys and a pilot integrated into the operation.

Build what comes next.

When there is an opportunity but questions remain, we investigate the problem and build a solution to test in the real world.

Potential outputs
Value proposition, prototype, MVP and a go-to-market plan.

The right capabilities.
For each challenge.

Design, data, engineering and market expertise work together. The team takes shape around the decision to be made and the outcome to be built.

Product + design

What is worth building?

We turn the problem into a product proposition that can be discussed, prototyped and tested.

Problem and success criteria
Journey and interactive prototype
MVP scope

Data + engineering

How do we make it work?

We design the architecture and connect systems, data and interfaces to support the product in operation.

Architecture and integrations
Unified data and telemetry
Pilot with measurement

Product + market

How do we reach customers?

We connect positioning, launch and usage insights to guide the business forward.

Value proposition and narrative
Go-to-market plan
Acquisition, activation and retention

Technologies we work with

Google Cloud
AWS
Apache Kafka
ClickHouse
Snowflake
Elastic
PostHog
GA4 Server-Side

Experience in product, data and complex operations.

Our technical leadership has contributed to the strategy and management of products with national reach.

Digital products

Product strategy and management to bring a digital operation to national scale.

150 million records processed. Live in 90 days.

Project context and results

A project to digitise protest registries, with 3,760 registries integrated and contributions from professionals who now form Ambidx’s technical leadership.

Over 24,000 new users; an 80% increase in late recovery; mobile access grew from 15% to 85%.

Data and activation

Using Agnostic Data, created by Thiago Gomes and Horácio Ibrahim, navigation events became signals of payment intent and inputs for segmentation.

Over 2 billion events in eight months. 800,000 emails activated per week.

Infrastructure

Design and operation of a sovereign multicloud service connecting government and private organisations through a low-latency network.

Projected growth from BRL 11m to BRL 300m over five years. Not realised revenue.

These experiences relate to the professionals’ track records on projects predating Ambidx. Results were reported by the team.

From first understanding
to the next version.

Every stage leaves something the team can use, test and improve. Deliverables are defined with your organisation.

Understand the challenge

We investigate the problem, journeys and risks. We define what needs validation before investing in the build.

Example deliverableDiagnosis
ProblemJourneyCriteria

We move forward with an agreed problem and priorities.
Build and test

We make the solution tangible through a prototype and a pilot suited to the context: product, data, AI or governance.

Example deliverablePrototype → pilot
InterfaceArchitectureMeasurement

We move forward after validating the pilot against its success criteria.
Operate and evolve

We track usage, incorporate learning and prepare the team to continue operating the solution.

Example deliverableOperation
MonitoringPlaybookHandover

We conclude with operational continuity in place.

Illustrative representations of deliverables. Scope depends on the challenge and is agreed for each project.

Context travels
with every delivery.

In product governance, we connect problems, decisions and delivery tracking. Partner technology supports the team’s practice.

Sophyworks aOS

Ambidx · Official partner and distributor

Sophyworks keeps this context connected. Ambidx configures the platform with your team and equips them to sustain the operation.

Discuss implementation

View platform images

Sophyworks aOS — Journey map — Journey map · Sophyworks aOS

Explore Sophyworks ↗︎

Vartana AI

From product to market operations.

Vartana AI brings service and sales together in an omnichannel hub, with integrated channels and AI assistance.

Explore Vartana AI ↗︎

The people shaping strategy
take part in execution.

Product, data and infrastructure experience, with direct involvement from our leadership and network of specialists.

Thiago Gomes

Co-founder · Solutions Architect

Connects product strategy, data and growth. Led CDP implementation at IEPTB Nacional and co-founded Agnostic Data.

CPMO and Head of AI Product at Vartana AI.

Horácio Ibrahim

Consultant · Product & Innovation

Creator of Sophyworks aOS and author of Product Innovation Ops. Led event-driven architecture at IEPTB Nacional.

Former Group Product Manager and Chief of Division at Serpro Cloud.

What’s the next step for your business?

Tell us your priority and organizational context. Our team will contact you to discuss the next steps.

Your challenge
Your context
Your contact

A request in three steps. Submitting does not automatically schedule a meeting.

Step 1 of 3 · Challenge

What is your priority today?

Where does your operation stand?

3. How can we contact you?

Full Name

Work Email

WhatsApp / Phone

Company & Role

We will use the information you provide to respond to your request.

Request received.

Our team will contact you within one business day to understand your context and discuss next steps.

We build products.We evolve businesses.